The concept of value-based benefit design is still an evolving one, but it boils down to the market's effort to determine how to best derive value out of a health care plan, says Stephanie Elliott, director of activation strategies at UMR. EBA spoke with Elliott and client Rebecca Shipley, director of total rewards at Vail Resorts, about the success Vail has achieved in a few short months by using VBBD with its unique employee base.


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