With a new president promising big changes for healthcare, where should producers focus their sales activity in a changing insurance market?

In the opening keynote address March 1 at EBA’s Workplace Benefits Renaissance in New Orleans, Carlo Mulvenna, vice president of Pan-American Life Insurance Group, will answer that question and more.

Bloomberg/file photo

Mulvenna, who has been in the benefits business since 1983, will discuss:

  • The story of a community’s resilience and how that applies to the broker’s daily role to improve the financial stability of employers and their employees.
  • Affordable Care Act lessons: Adapting to a dynamic environment brokers cannot control while pivoting to remain both relevant and valued.
  • International examples of government healthcare plans and the sales and service gaps they presented.

Brokers will walk away from Mulvenna’s keynote knowing how to “be seen as a solution and a calm, confident voice of reason in a confusing and cluttered benefits world,” he says. “Don’t play the role of victim. Build trust and be the solution.”

Brokers must attend this session, he explains, so they can “better understand that there are ways to thrive in change,” and “embrace the opportunity while you find your unique identity.”

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