In each issue and through our daily e-newsletter, Web and social media coverage, EBA aims to celebrate the individual adviser. It is always our goal to bring you the latest tools and insight you need to personally succeed in this ever-changing industry. And I think we really nailed it this month.
Take the cover story ("Meet your new sales partner," p. 24). New York broker Ryan Hanley wanted to grow the book of business at his Albany firm, The Murray Group, by venturing onto social media sites like Facebook and LinkedIn. The idea was met with hesitation from his boss, so Hanley moved forward with his own self-branded website and blog. Once the individual venture paid off with sales prospects contacting him, he convinced the firm to take on a blog of its own - and became director of marketing in the process.
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