Executive benefits for top-tier employees can make or break an employer’s attraction and retention strategy for top executive talent, but challenges exist when implementing such plans. Advisers working with employers should understand the issues and how to overcome them.

Industry experts say the first challenge facing advisers is employer fear about compliance. Tiffany Stiller, vice president of carrier relations at BenefitMall, says a fear exists among groups that worry executive benefit plans may be considered discriminatory and, therefore, not compliant with the Affordable Care Act or ERISA.

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