Supplemental medical products such as hospital indemnity, critical illness and accident continue to dominate the voluntary space. However, more and more employers are beginning to show interest in financial wellness benefits like student loan repayment and assistance, leading brokers to examine if they have the know-how to develop a profitable and functioning plan for their clients.

Peter Marcia, CEO of a management and consulting firm out of Atlanta, YouDecide, foresees the continuing increase in student loan programs being offered by employers as more and more young talent enter the workforce.

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