Chronic ailments such as obesity, diabetes and cardiovascular diseases are not contagious, and in many cases good nutrition is a key factor in decreasing the risk of individuals developing these conditions.

By helping shoppers make healthier purchases at the grocery store, and earn cash back from their health plan for doing so, the Boston-based nutrition wellness company NutriSavings believes it can incent employees to make healthier purchases that could positively change their shopping behavior and reduce healthcare costs over time.

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