It used to be commonplace to find employees of Las Vegas-based Insurcorp at the casinos at 2 a.m. Not to blow off steam after a long workday, but to continue it, conducting benefit meetings for graveyard shift staffers.

"If you've ever been to Las Vegas you know it's a 24/7 town and in order to run a 24/7 town you have to have employees that are working 24/7," says Brian Cruden, president and CEO of Insurcorp. "So it's a continuous search on our part to try and find innovative, creative ways to be able to reach these employees on a 24/7 basis."

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