Obamacare. Or is it ObamaCare? However you spell it, if you're in the health care advisory business you shouldn't be saying it.

While President Obama claims to embrace the term - "I have no problem with people saying Obama cares. I do care," he told supporters during a stump speech in Minnesota last summer - the reality is the nickname for the Patient Protection and Affordable Care Act is most often a pejorative rallying cry against health care reform. And there is no need for deprecating language in a professional environment.

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