High-deductible health plans are increasingly become commonplace and more and more employees are investing in health savings accounts as a result.

As employees take on greater financial burden for their healthcare expenses, HSAs will become a critical component of an overall healthcare strategy, says John Park, chief strategy officer for Alegeus. “Because consumers do not fully understand the value of an HSA, employers must educate employees on the tax benefits,” Park says. “To entice participation, we see more employers contributing to these accounts, much like they do with a 401(k) match.”

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