We hear the phrase “mental toughness” used a lot in sports, usually to refer to that athlete who exhibits a level of resolve and dedication that sets him or her apart from competitors. Lately, I’ve been exploring the concept of mental toughness in the business world, and how that attribute can be encouraged to cultivate dedicated teams at benefit brokerages, and any company looking to build a strong workforce.

People who have a mentally tough attitude frequently are leaders. Think of your best producers. They’ve risen to the tops of their professions through focus, perseverance, and by seizing the opportunity to lead when the situation calls for it. The leader of the business unit I support calls it “grit” and describes it as “mental fortitude [that] gets you through hard days, allows you to absorb and process feedback easier, and pushes you to uncomfortable places where you learn and grow.”

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