Employee engagement is the goal of just about every wellness and health management program. You need to engage employees to be more active, eat better, get more sleep.  … You get the idea.

So why is engaging employees so hard? Maybe it’s because we haven’t really thought about it from the perspective of the employee – the end-user of the wellness initiative. According to research from a partnership of Aon Hewitt and The Futures Company, most people fall into discrete attitudinal segments that influence how they think and feel about wellness.

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