Slideshow Top social media posts of 2015: Recognizing award winners and understanding HSAs

Published
  • December 04 2015, 11:28am EST

Overview:

The savvy adviser knows incorporating social media into the work day is increasingly paying off — 78% of social sellers outsell peers who don’t use social media, according to LinkedIn. EBA in 2015 continued to focus efforts on engaging and informing our readers through the use of this growing medium. Here are the top 10 posts that grabbed our readers’ attention and garnered the year’s most views, clicks, likes and shares.

10) Who are the Rising Stars in Advising?

In March, EBA unveiled its annual Rising Stars in Advising on Twitter, Facebook and LinkedIn. These leaders, age 35 and younger, are shaping the future of the field.

To see the full list of Employee Benefit Adviser's 2015 Rising Stars in Advising,
click here.

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9) 2015’s Top 50 large-group brokerages in the U.S.

EBA, in partnership with business intelligence data analytics firm miEdge, revealed the top large-group brokerages in the U.S. for the second year in a row. The list, which ran in two parts, is an EBA reader favorite and social media hit.

To view the Top 50 large-group brokerages in the U.S., part 1, click here.

To view the Top 50 large-group brokerages in the U.S., part 2, click here.

8) Top 50 large-group insurance carriers in the U.S.

In February, EBA unveiled new research showing the top 50 large-group insurance carriers in the U.S. The list, which ran in two parts, was shared across Twitter and Facebook by EBA readers and followers.

To view the Top 50 large-group insurance carriers in the U.S., part 1, click here.

To view the Top 50 large-group insurance carriers in the U.S., part 2, click here.

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7) 7 things employers and employees don’t know about HSAs

Health Savings Accounts continue to gain popularity as a health coverage/savings option for employers and their employees, but common misconceptions and a lack of awareness remain. In July, EBA unveiled 7 things employers and employees don’t know about HSAs and the number of social media shares proved it’s an industry hot topic our readers want to know more about.

To view the full slideshow, 7 things employers and employees don’t know about HSAs, click here.

6) States with the worst-funded pension programs

EBA’s August reveal of states with the worst-funded pension programs, based on research from Pew Charitable Trusts, grabbed thousands of visits through social media channels.

To view the list, click here.

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5) Top 5 brokerages with the most large-group commission in each state, part 2

In August, EBA, in partnership with business intelligence data analytics firm miEdge, revealed in alphabetical order the top five brokerages in each state, beginning with Mississippi through Wyoming.

To view the top 5 brokerages with the most large-group commission in each state, part 2, click here.

4) The Most Influential Women in Benefit Advising

In September, EBA unveiled its second annual awards recognizing women making a difference in the field of benefit advising. Twitter and Facebook followers rallied to support this year’s exceptional winners.

To view EBA’s 2015 Most Influential Women in Benefit Advising celebrants, click here.

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3) Top 5 brokerages with the most large-group commission in each state, part 1

The first part of EBA’s reveal of the top 5 brokerages with the most large-group commission in each state, Alaska through Missouri, grabbed nearly 5,000 clicks from social media followers.

To view the top 5 brokerages with the most large-group commission in each state, part 1, click here.

2) 30 benefit pros to follow on Twitter

No surprise here, Twitter lit up in November when we shared our list of 30 benefit pros to follow on the popular social media site. If you haven’t checked them out yet, do so now.

To view EBA’s list of 30 benefit pros to follow on Twitter, click here.

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1) States with the best-funded pension programs

When EBA in August unveiled the states with the best-funded pension programs, based on research by Pew Charitable Trusts, thousands of social media followers clicked through to see the results, making it EBA’s most engaging social media post of the year.

To view the states with the best-funded pension programs, click here.