Focusing on “financial wellness” isn’t a ”come and go” trend. It’s a need that’s here to stay for the foreseeable future, as the numbers continue to paint a troubling picture regarding employees’ current financial literacy.

Today it seems like it requires the use of a crystal ball to figure out what benefits will work with today's diverse workforce. Employees want to be able to choose benefits that are important to them and their stage of life, but it can be a daunting task for employers to figure out which ones will have the biggest impact.

What does this mean for you? In addition to providing the ability to customize benefits, employers also need to make sure that benefits packages address financial wellness to improve employee productivity; which in turn will positively impact your bottom-line.

In this session, we will:

  • Show you how to build benefit packages that appeal to employees at every stage of life
  • Define the different segments within the generations and the non-traditional voluntary benefits that each segment prefers
  • Outline steps toward building a more financially- secure workforce through financial wellness education and benefits

Key Speakers

Lynn Gresham
Moderator: Contributing Editor Employee Benefit News and Employee Benefit Adviser
Christy DeFrain
Vice President Sales & Account Management , Purchasing Power